Friday, December 12, 2014

A PIONEER OF THE POSTER
























Dudley Hardy (1867-1922) was a pioneer of the British poster at the turn of the twentieth century, a time when the art was emerging as the prime force in an advertising revolution.






















Hardy did not only poster designs, but paintings, and was esteemed as a ‘black-and-white’ artist, when ink drawing for reproduction was often seen as an ability separate from, but on an equal footing with painting. 


























In Hardy’s time, expertise and imagination were professional pluses, rather than treated with disdain in the face of computer prowess or the ability to copy ‘on-model’, Simpsons-style. As one may deduce from his portrait with the giant canvas, it was often very physical work.

His art is inherently attractive, straightforward and virile. He's a testament to what the artist is capable of once he's got the chance.











Best,
Milt

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